Marketing Strategy Development Process

International Consumer Behavior in the 21st Century: Impact on Marketing Strategy Development (repost)

International Consumer Behavior in the 21st Century: Impact on Marketing Strategy Development by A. Coskun Samli
English | 2012-11-27 | ISBN: 1461451248 | PDF | 192 pages | 1,2 MB
International Consumer Behavior in the 21st Century: Impact on Marketing Strategy Development

A. Coskun Samli - International Consumer Behavior in the 21st Century: Impact on Marketing Strategy Development
Published: 2012-11-27 | ISBN: 1461451248 | PDF | 192 pages | 3 MB

Using Trends and Scenarios as Tools for Strategy Development (repost)  eBooks & eLearning

Posted by libr at Oct. 26, 2015
Using Trends and Scenarios as Tools for Strategy Development (repost)

Using Trends and Scenarios as Tools for Strategy Development by Ulf Pillkahn
English | 2008 | ISBN: 3895783048 | ISBN-13: 9783895783043 | 400 pages | PDF | 7,5 MB

Using Trends and Scenarios as Tools for Strategy Development  eBooks & eLearning

Posted by interes at May 18, 2013
Using Trends and Scenarios as Tools for Strategy Development

Using Trends and Scenarios as Tools for Strategy Development by Ulf Pillkahn
English | 2008 | ISBN: 3895783048 | ISBN-13: 9783895783043 | 400 pages | PDF | 7,5 MB

Is my enterprise really prepared for future business? What can I do to become more competitive? Ulf Pillkahn's book is directed at all of those seeking answers to these questions: executives in strategic positions, business analysts, consultants, trend scouts, marketing and product managers and research engineers.

Marketing Strategy: Based on First Principles and Data Analytics  eBooks & eLearning

Posted by AlenMiler at March 31, 2018
Marketing Strategy: Based on First Principles and Data Analytics

Marketing Strategy: Based on First Principles and Data Analytics by Robert Palmatier
English | 31 Jan. 2017 | ISBN: 1137526238 | 288 Pages | PDF | 9.1 MB

Marketing Strategy: Text and Cases (6th edition) (Repost)  eBooks & eLearning

Posted by insetes at Dec. 24, 2017
Marketing Strategy: Text and Cases (6th edition) (Repost)

Marketing Strategy: Text and Cases (6th edition) By O. C. Ferrell, Michael Hartline
2012 | 587 Pages | ISBN: 1285073045 | PDF | 13 MB

Influencer Marketing Strategy - How to Become an Influencer  eBooks & eLearning

Posted by naag at May 24, 2018
Influencer Marketing Strategy - How to Become an Influencer

Influencer Marketing Strategy - How to Become an Influencer
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hour | Lec: 12 | 205 MB
Genre: eLearning | Language: English

Influencer marketing is one of the best ways to reach new audiences, increase site traffic and grow a brand online.

Brand Building and Marketing in Key Emerging Markets (Repost)  eBooks & eLearning

Posted by step778 at May 21, 2018
Brand Building and Marketing in Key Emerging Markets (Repost)

Niklas Schaffmeister, "Brand Building and Marketing in Key Emerging Markets"
2015 | pages: 418 | ISBN: 331919481X | PDF | 9,0 mb

The Strategy Planning Process: Analyses, Options, Projects, Second Edition  eBooks & eLearning

Posted by AvaxGenius at May 19, 2018
The Strategy Planning Process: Analyses, Options, Projects, Second Edition

The Strategy Planning Process: Analyses, Options, Projects, Second Edition By Rudolf Grünig
English | EPUB | 2018 | 269 Pages | ISBN : 3662562200 | 4.02 MB

Developing future strategies for a company is an important and complex task, and forms the core issue in this book. A company’s strategy defines its future direction, specifying its desired market position and key competitive advantages both at the level of market offers and of resources. This book provides clear, straightforward advice for professionals: after a brief introduction to strategic planning, a heuristic process for determining future strategies is presented. It shows how to analyze a company’s current situation, develop and assess options for the future, and define implementation projects. Throughout the book, detailed recommendations are illustrated with the help of numerous concrete examples. As a result of studying applications of the book in practice, the second edition benefits from a simplified, hands-on analysis and planning process at the business level.

The Strategy Planning Process: Analyses, Options, Projects  eBooks & eLearning

Posted by hill0 at May 15, 2018
The Strategy Planning Process: Analyses, Options, Projects

The Strategy Planning Process: Analyses, Options, Projects by Rudolf Grünig
English | 8 Apr. 2018 | ISBN: 3662562200 | 288 Pages | PDF | 10.08 MB