Making Banner Ads

One of the factors that make a business effective is a banner ad, creating brand awareness and helping increase the traffic on websites or blogs.

In this Flash tutorial, we will learn how to create a dynamic animated Flash banner from a Photoshop storyboard. We will be using tricks and optimizing techniques so that we can keep our banner within standard Flash specifications: Under 40kb, 18fps, and under 15 seconds in length.

learn how to create great gif banner adverts for internet marketing and advertisement

In this Flash tutorial, we will learn how to create a dynamic animated Flash banner from a Photoshop storyboard.

Best Practices for Flash-based Banner Ads explains how to build eye-catching banner ads in Flash Professional that achieve design goals and satisfy the requirements of search engines and the sites where the ads will display. Author Anastasia McCune explores the current standards of banner ad design, offers a series of best practices for technical development, including incorporating video, and details the necessary information to gather from clients and publishers in order to build an ad. Then Anastasia constructs a number of banner ad examples—simple, expandable, and multi-panel—from start to finish, showing how to optimize assets and add interactivity. Exercise files accompany the course.