Marketing And Psychology

The New Rules of Marketing and PR, 5th Edition  eBooks & eLearning

Posted by arundhati at April 20, 2017
The New Rules of Marketing and PR, 5th Edition

David Meerman Scott, "The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly, 5th Edition"
2015 | ISBN: 1119070481 | PDF | 480 pages | 5 MB

Marketing and Finance: Creating Shareholder Value (2nd edition)  eBooks & eLearning

Posted by nebulae at April 18, 2017
Marketing and Finance: Creating Shareholder Value (2nd edition)

Malcolm McDonald, "Marketing and Finance: Creating Shareholder Value (2nd edition)"
English | 2013 | 280 Pages | ISBN: 1119953383 | True PDF | 4 MB

Decision Making in Marketing and Finance (repost)  eBooks & eLearning

Posted by arundhati at April 10, 2017
Decision Making in Marketing and Finance (repost)

P. Koku, "Decision Making in Marketing and Finance: An Interdisciplinary Approach to Solving Complex Organizational Problems"
2014 | ISBN-10: 1137379472 | 194 pages | PDF | 2 MB
Artificial Intelligence Marketing and Predicting Consumer Choice: An Overview of Tools and Techniques

Artificial Intelligence Marketing and Predicting Consumer Choice: An Overview of Tools and Techniques by Steven Struhl
English | 3 Apr. 2017 | ASIN: B06XW8DS8G | 270 Pages | AZW3 | 6.16 MB

Strategic Marketing and Innovation for Indian MSMEs  eBooks & eLearning

Posted by arundhati at March 26, 2017
Strategic Marketing and Innovation for Indian MSMEs

R. Srinivasan, C.P. Lohith, "Strategic Marketing and Innovation for Indian MSMEs"
2017 | ISBN-10: 981103589X | 131 pages | PDF | 3 MB
Vintage Marketing Differentiation: The Origins of Marketing and Branding Strategies

Vintage Marketing Differentiation: The Origins of Marketing and Branding Strategies by Robert L. Williams Jr.
English | 8 May 2017 | ISBN: 1137394315 | 256 Pages | PDF | 14.58 MB

This book analyzes the origins of marketing and branding strategies and the unique situations involving differentiation. Photographs of actual materials that were created and used in marketing campaigns between 1846-1946 are featured to bring to life these vintage innovations.

Internet Marketing and Big Data Exploitation  eBooks & eLearning

Posted by naag at March 16, 2017
Internet Marketing and Big Data Exploitation

I. Chaston, "Internet Marketing and Big Data Exploitation"
2015 | ISBN-10: 1137488948 | 287 pages | EPUB | 0.2 MB

The Pinterest Marketing And Ads Blueprint  eBooks & eLearning

Posted by naag at March 9, 2017
The Pinterest Marketing And Ads Blueprint

The Pinterest Marketing And Ads Blueprint
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 1 Hours | Lec: 14 | 182 MB
Genre: eLearning | Language: English

Learn how to use Pinterest as a powerful marketing tool that drives more traffic, buyers and profits to your business.

Brand Islam : The Marketing and Commodification of Piety  eBooks & eLearning

Posted by readerXXI at March 1, 2017
Brand Islam : The Marketing and Commodification of Piety

Brand Islam : The Marketing and Commodification of Piety
by Faegheh Shirazi
English | 2016 | ISBN: 1477309462 | 294 Pages | PDF | 21.9 MB

A timely and original contribution to Muslim cultural studies, Brand Islam reveals how and why the growth of consumerism, global communications, and the Westernization of many Islamic countries are all driving the commercialization of Islam.

Retail Marketing and Sales Performance [Repost]  eBooks & eLearning

Posted by tanas.olesya at Feb. 28, 2017
Retail Marketing and Sales Performance [Repost]

Retail Marketing and Sales Performance: A Definitive Guide to Optimizing Service Quality and Sales Effectiveness by Christoph Preuss
English | 27 Dec. 2013 | ISBN: 3658046295 | 238 Pages | PDF | 42 MB

The purpose of this research project is to contribute to effective retail by determining the impacts of the elements of retail marketing interventions on sales performance in franchises and branches.