Selling Luxury: Connect with Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale by Robin Lent, Genevieve Tour English | June 15, 2009 | ISBN: 0470457996 | EPUB | 176 pages | 0.2 MB
Luxury Selling: Lessons from the world of luxury in selling high quality goods and services to high value clients by Francis Srun English | 18 Apr. 2017 | ISBN: 3319455249 | 226 Pages | PDF | 8.56 MB
Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand their decision processes which are unlike that of any other customer.
Planet Luxury is about the best of the best. Everyday items with the panache to place them on the shopping lists of the truly wealthy. By travelling to the source, the audience finds out how these exquisite items are made, why they cost so much and what kind of people will shell out all that cash to buy them. From stunning diamonds, to the world’s fastest and most expensive cars, to vintage wines and priceless watches, Planet Luxury is a whirlwind ride around the world showcasing the ultimate in luxury.