Innovation And New Product Marketing

Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets (repost)

Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets by Laura Michelini
English | ISBN: 3642321496 | 2012 | 90 pages | PDF | 4,6 MB

Extreme poverty continues to afflict the world, and it requires urgent action. Social innovation can be the driving force to spark change and to find common ground for shared value creation, particularly when it is directed at low-income markets.
New Frontiers in the Economics of Innovation And New Technology: Essays in Honour of Paul A. David [Repost]

Cristiano Antonelli, Dominique Foray, Bronwyn Hall, W. Edward Steinmueller - New Frontiers in the Economics of Innovation And New Technology: Essays in Honour of Paul A. David
Published: 2006-04 | ISBN: 1843766310, 184720323X | PDF | 485 pages | 3 MB
Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets (repost)

Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets by Laura Michelini
English | ISBN: 3642321496 | 2012 | 90 pages | PDF | 4,6 MB

Extreme poverty continues to afflict the world, and it requires urgent action. Social innovation can be the driving force to spark change and to find common ground for shared value creation, particularly when it is directed at low-income markets.
Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets [Repost]

Laura Michelini - Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets
Published: 2012-08-06 | ISBN: 3642321496 | PDF | 90 pages | 4 MB
Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets

Laura Michelini, "Social Innovation and New Business Models: Creating Shared Value in Low-Income Markets"
English | ISBN: 3642321496 | 2012 | 90 pages | PDF | 4 MB
"Trust and New Technologies: Marketing and Management on the Internet and Mobile Media" (Repost)

"Trust and New Technologies: Marketing and Management on the Internet and Mobile Media" ed. by Teemu Kautonen, Heikki Karjaluoto
Edwаrd Elgаr Publishing | 2008 | ISBN: 1847205682 9781847205681 | 325 pages | PDF | 6 MB

A comprehensive overview of the current state of conceptual and empirical research in the topical area of trust and new technologies in marketing and management. Trust scholars and researchers across business disciplines and the social sciences will find this timely and unique book a constructive resource.
Trust and New Technologies: Marketing and Management on the Internet and Mobile Media

Teemu Kautonen, Heikki Karjaluoto, "Trust and New Technologies: Marketing and Management on the Internet and Mobile Media"
Edward Elgar Publishing | 2008 | ISBN: 1847205682 | 309 pages | PDF | 2,4 MB
Trust and New Technologies: Marketing and Management on the Internet and Mobile Media

Teemu Kautonen " Trust and New Technologies: Marketing and Management on the Internet and Mobile Media "
Edward Elgar Publishing | December 30, 2008 | English | ISBN : 1847205682 | 309 pages | PDF | 2MB

This enlightening book will be of great interest to scholars, practitioners and research students focussing on the applications of new technologies in marketing and management. Trust researchers across business disciplines and the social sciences will also find this timely and unique book a constructive resource.
New Frontiers in the Economics of Innovation And New Technology: Essays in Honour of Paul A. David

Cristiano Antonelli, Dominique Foray, Bronwyn Hall, W. Edward Steinmueller, "New Frontiers in the Economics of Innovation And New Technology: Essays in Honour of Paul A. David"
Publisher: Edward Elgar Publishing | 2006 | ISBN 1843766310 | PDF | 485 pages | 1.99 MB

Innovation Management and New Product Development  

Posted by tot167 at Dec. 6, 2008
Innovation Management and New Product Development

Paul Trott “Innovation Management and New Product Development"
Prentice Hall | 2008-03-24 | ISBN: 0273713159 | 616 pages | PDF | 8,4 MB