Smart Business, Social Business: A Playbook for Social Media in Your Organization
Publisher: Que Publishing | 2011 | ISBN: 0789747995 | 272 pages | EPUB + PDF | (1,15 + 4,1) MB
This book will help organizations evolve into a fully collaborative social business. It serves as a step by step playbook to achieve organizational change, process efficiencies and technology acumen:
Proven solutions for the real people, process, and technology obstacles businesses face in using social media behind the firewall.