Collaborative Customer Relationship Management

"Advances in Customer Relationship Management" ed. by Daniel Catalan-Matamoros

"Advances in Customer Relationship Management" ed. by Daniel Catalan-Matamoros
ITAe | 2012 | ISBN: 9789535105169 | 154 pages | PDF | 8 MB

This book puts forth a conceptualization that attempts to not only outline Customer relationship management (CRM) domain but also to reconcile the divergent perspectives found in the academic and popular literature. This book presents innovative proven methods for determining whether a CRM strategy for changing the way a company provides service (by adding new technology, processes, and procedures) will realize the return on the investment projected. It could be a great help to CRM personnel, student, managers and any one that works directly or indirectly with customers.
Electronic Customer Relationship Management (Advances in Management Information Systems)

"Electronic Customer Relationship Management" by Jerry Fjermestad, Nicholas C Robertson Jr
PDF | 2006 | 225 pages | ISBN: 0765613271 | English | 5 MB

Statistical Methods in Customer Relationship Management [Repost]  eBooks & eLearning

Posted by ChrisRedfield at Dec. 26, 2014
Statistical Methods in Customer Relationship Management [Repost]

V. Kumar, J. Andrew Petersen - Statistical Methods in Customer Relationship Management
Published: 2012-09-24 | ISBN: 1119993202 | PDF | 286 pages | 1 MB

Statistical Methods in Customer Relationship Management (repost)  eBooks & eLearning

Posted by arundhati at May 21, 2014
Statistical Methods in Customer Relationship Management (repost)

V. Kumar, "Statistical Methods in Customer Relationship Management"
2012 | ISBN: 1119993202 | 286 pages | PDF | 3 MB
Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, (2nd Edition) (Repost)

Michael J. A. Berry, Gordon S. Linoff, "Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, (2nd Edition)"
English | 2004-04-09 | ISBN: 0471470643 | 672 pages | PDF | 13.6 mb

Customer Relationship Management (repost)  eBooks & eLearning

Posted by libr at Jan. 3, 2014
Customer Relationship Management (repost)

Customer Relationship Management by Francis Buttle
English | 2003-12-17 | ISBN: 075065502X | PDF | 384 pages | 5.7 MB

Customer Relationship Management: Concepts and Tools is a breakthrough book that makes transparent the complexities of customer relationship management.
The book views customer relationship management as the core business strategy that integrates internal processes and functions, and external networks, to create and deliver value to targeted customers at a profit. Customer relationship management is grounded on high quality customer data and enabled by information technology.

Statistical Methods in Customer Relationship Management  eBooks & eLearning

Posted by nebulae at Aug. 3, 2013
Statistical Methods in Customer Relationship Management

V. Kumar, "Statistical Methods in Customer Relationship Management"
English | ISBN: 1119993202 | 2012 | 286 pages | PDF | 3 MB
Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management (repost)

Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management By Gordon S. Linoff, Michael J. Berry
3 edition 2011 | 888 Pages | ISBN: 0470650931 | EPUB | 25 MB

The leading introductory book on data mining, fully updated and revised!
When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. This new edition—more than 50% new and revised— is a significant update from the previous one, and shows you how to harness the newest data mining methods and techniques to solve common business problems.

Customer Relationship Management (repost)  eBooks & eLearning

Posted by interes at Oct. 5, 2012
Customer Relationship Management (repost)

Francis Buttle - Customer Relationship Management
English | 2003-12-17 | ISBN: 075065502X | PDF | 384 pages | 5.74 MB

Customer Relationship Management: Concepts and Tools is a breakthrough book that makes transparent the complexities of customer relationship management.
The book views customer relationship management as the core business strategy that integrates internal processes and functions, and external networks, to create and deliver value to targeted customers at a profit. Customer relationship management is grounded on high quality customer data and enabled by information technology.
Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management (repost)

Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management By Gordon S. Linoff, Michael J. Berry
English | 3 edition 2011 | 888 Pages | ISBN: 0470650931 | EPUB | 25 MB

The leading introductory book on data mining, fully updated and revised!
When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. This new edition—more than 50% new and revised— is a significant update from the previous one, and shows you how to harness the newest data mining methods and techniques to solve common business problems.