Business Marketing

Business-to-Business Marketing Communications: Value and Efficiency Considerations in Recessionary Times eBooks & eLearning

Posted by AvaxGenius at June 27, 2017

Business-to-Business Marketing Communications: Value and Efficiency Considerations in Recessionary Times By Ioannis Rizomyliotis, Kleopatra Konstantoulaki, Ioannis Kostopoulos
English | PDF | 2017 | 98 Pages | ISBN : 331958782X | 2 MB

This book addresses the rapidly changing Business-to-Business (B2B) marketing communication landscape, in particular the shrinking of marketing budgets and the increasing demand for measurable results. Despite the rapid drop of print media usage, the authors suggest the need for increased accountability for the use of advertising media and highlight ways to boost effectiveness. The book provides a robust analysis of the current B2B environment along with a research-informed illustration of the future.

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Local Business Marketing & Website Traffic Growth Strategies eBooks & eLearning

Posted by naag at May 14, 2017

How to get all the targeted traffic you could want to your web site

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All Things Google - for Business, Marketing and Life (2016) eBooks & eLearning

Posted by naag at Dec. 1, 2016

Learn about what you can get from one of the most innovatives and creative firms in the world. Useful and mostly free!

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Creating and Managing Superior Customer Value (Advances in Business Marketing and Purchasing) eBooks & eLearning

Posted by alt_f4 at Nov. 4, 2016

Creating and Managing Superior Customer Value (Advances in Business Marketing and Purchasing) by Gibbert Woodside
English | Nov. 3, 2008 | ISBN: 184855172X | 471 Pages | PDF | 3 MB

"Superior Customer Value" (SCV) advances theory and offers new tools useful for measuring value dimensions and strength.

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F. Robert Dwyer, John F Tanner, John Tanner - Business Marketing: Connecting Strategy, Relationships, and Learning [Repost] eBooks & eLearning

Posted by rotten comics at Oct. 25, 2016

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The Facebook Guide to Small Business Marketing (Repost) eBooks & eLearning

Posted by roxul at July 14, 2016

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Small Business Marketing Strategies All-in-One for Dummies eBooks & eLearning

Posted by viserion at June 15, 2016

Consumer Dummies, "Small Business Marketing Strategies All-in-One for Dummies"
ISBN: 1119236916 | 2016 | PDF | 600 pages | 37 MB

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LinkedIn Business Marketing: Professional Profiles & Company Pages eBooks & eLearning

Posted by naag at June 14, 2016

Social Media Marketing: Use LinkedIn Marketing Techniques as a Powerful Social Media Marketing Tool for Your Business

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Setting up your business marketing within 30 days eBooks & eLearning

Posted by naag at April 17, 2016

Learn the digital strategies that marketing agencies use

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Music business: marketing for musicians or bands eBooks & eLearning

Posted by serpmolot at April 2, 2016

Music business: marketing for musicians or bands
English | 2016 | mp4 | H264 1280x720 | AAC 2 ch | 1 hr | 1.44 GB
eLearning, Marketing, Marketing Fundamentals | Skill level: All level

The business of music: marketing for a musician or band based on an interview with Sarantos.

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