Brand Portfolio

Vertical Brand Portfolio Management: Strategies for Integrated Brand Management between Manufacturers and Retailers

Diederich Bakker, "Vertical Brand Portfolio Management: Strategies for Integrated Brand Management between Manufacturers and Retailers"
English | 2015 | ISBN-10: 3658082208 | 296 pages | PDF | 2 MB
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity (repost)

Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity by David A. Aaker
English | 2004 | ISBN-10: 0743249380 | MOBI | 368 pages | 1,7 MB

In this long-awaited book from the world's premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company's business strategy and create relevance, differentiation, energy, leverage, and clarity.
Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity

David A. Aaker, "Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and Clarity"
2004 | ISBN-10: 0743249380 | MOBI | 368 pages | 1,7 MB

Dassault Systemes GEOVIA Surpac 6.7.4  Software

Posted by scutter at March 26, 2018
Dassault Systemes GEOVIA Surpac 6.7.4

Dassault Systemes GEOVIA Surpac 6.7.4 | 602.3 mb

Dassault Systèmes announced the release of the updated version of GEOVIA Surpac 6.7, the world’s most popular geology and mine planning software. This release features design improvements for grade estimation and vast increases in the processing speed of block models.

Building an Online Portfolio  eBooks & eLearning

Posted by Landau17 at Feb. 4, 2018
Building an Online Portfolio

Building an Online Portfolio
MP4 | Video: 720p | Duration: 52:07 | English | Subtitles: VTT | 174.6 MB
Pharmaceutical Product Branding Strategies: Simulating Patient Flow and Portfolio Dynamics

Paich Mark, Corey Peck, Jason Valant, "Pharmaceutical Product Branding Strategies: Simulating Patient Flow and Portfolio Dynamics"
2009 | pages: 314 | ISBN: 1420087703 | PDF | 5,7 mb

Conquering Photographic Portfolio Reviews - Show Your Work and Shine  eBooks & eLearning

Posted by naag at Nov. 30, 2017
Conquering Photographic Portfolio Reviews - Show Your Work and Shine

Conquering Photographic Portfolio Reviews - Show Your Work and Shine
MP4 | Video: AVC 1280x720 | Audio: AAC 44KHz 2ch | Duration: 17M | 348 MB
Genre: eLearning | Language: English

Brand Now: How to Stand Out in a Crowded, Distracted World  eBooks & eLearning

Posted by First1 at May 22, 2018
Brand Now: How to Stand Out in a Crowded, Distracted World

Brand Now: How to Stand Out in a Crowded, Distracted World by Nick Westergaard
English | May 8th, 2018 | ASIN: B078FXTLV2, ISBN: 0814439225 | 213 Pages | EPUB | 2.02 MB

Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every social network. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off.

Brand Building and Marketing in Key Emerging Markets (Repost)  eBooks & eLearning

Posted by step778 at May 21, 2018
Brand Building and Marketing in Key Emerging Markets (Repost)

Niklas Schaffmeister, "Brand Building and Marketing in Key Emerging Markets"
2015 | pages: 418 | ISBN: 331919481X | PDF | 9,0 mb
A Technology Portfolio of Nature Based Solutions: Innovations in Water Management (Repost)

A Technology Portfolio of Nature Based Solutions: Innovations in Water Management By Sean O'Hogain
English | PDF,EPUB | 2018 | 139 Pages | ISBN : 3319732803 | 13.5 MB

This book aims to define the concept of Nature Based Solutions (NBS) by using case studies from members of the European Innovation Partnership (EIP) Water Action Group - NatureWat. NBS is defined and characterized in terms of water source, contaminants, removal mechanisms and resource recovery potential. The case studies presented illustrate the appropriateness of NBS promoting climate resilience. Readers will discover a technology portfolio based on a number of demonstration sites in the fields of climate change adaption, water and wastewater treatment, resource recovery and re-use, and restoring ecosystems to promote the use of nature based solutions. The chapters in the book present a multidisciplinary approach involving social scientists, governance representatives and engineers.